Detroit

Keynote

Dr. Jeffrey Liker

Topic: Learning from the Toyota Way

Author: The Toyota Way & Toyota Culture

Dr. Jeffrey K. Liker is Professor of Industrial

and Operations Engineering at the University of Michigan. Dr. Liker has authored or co-authored over 70 articles and book chapters and seven books. He is author of the international best-seller, The Toyota Way: 14 Management Principles from the World’s Greatest Manufacturer, McGraw Hill,

2004 which speaks to the underlying philosophy

and principles that drive Toyota’s quality and efficiency-obsessed culture. Dr. Liker is a nationally recognized authority on lean manufacturing methods and the Director of the Japan Technology Management Program (JTMP). He is an expert on U.S. and Japanese differences in manufacturing and supply chain management, and co-founded the Japan Technology Management Program at the University of Michigan.

Speakers

Jeff Herrell - Corporate Continuous Improvement Director, TRW Automotive

Dennis Cocco - Founder & Chief Product Strategist, Activplant Corporation

Date & Times

February 12, 2008

7:30-8:30am Breakfast & Registration

8:30-noon Presentations

Location

Automotive Hall of Fame

21400 Oakwood Boulevard

Dearborn, MI

Directions

The Automotive Hall of Fame is located at Oakwood Boulevard and Village Road in Dearborn, Michigan just west of the Southfield Freeway (M-39) and south of Michigan Avenue (US 12). Parking is available on-site in front of the building.

From I-94:
Exit to northbound Oakwood Boulevard (exit #206).
Go two miles.

From I-75:
Exit to northbound Southfield Freeway (M-39).
Go eight (8) miles.
Exit right lane to northbound Oakwood Boulevard (exit #4)
Go two miles.

From I-96 :
Exit southbound Southfield Freeway (M-39).

Go eight (8) miles.

Exit at Michigan Avenue (exit #6).

Remain on service drive to Village Road; turn right.

Register Today

Be sure to register early - Seating is limited at each venue.

Media Sponsor

For additional information or questions email us at activate@activplant.com.